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"How to Create Redirect
Pages
for your Affiliate Links"
By David McKenzie
As an
affiliate I use affiliate links at various places
throughout my web site, in emails and in other online
promotions. These affiliate links are usually long and have a number or word to
define who the affiliate is.
As well as using these ‘direct’ affiliate links I have also
used redirect pages (or what I might call ‘indirect’ affiliate
links) on my web site as well. These are blank web pages whose sole purpose is
to redirect the visitor to the affiliate page.
I recently did a comparison between direct affiliate links and redirect pages
and the results were astounding!
The redirect pages outperformed direct affiliate links about
2 to 1 when placed in the same position on my web site. This meant twice as many
people were clicking the indirect affiliate link as were clicking the direct
affiliate link. Why?
I have no idea about the logic behind this but it appears that visitors are less
inclined to click a link when they know it is an affiliate link. They would
rather have the thought in their mind “I want to buy direct”.
I must admit I do not think like this because I have bought
many times through affiliate links but I guess I’m an affiliate so perhaps I
think differently to people who are not affiliates.
So if redirect pages work so well, how do you create one?
It’s really simpler than you might think.
First, create a new web page on your site. Just leave it as a blank page.
Then just put the following piece of code between the header tags:
<meta http-equiv=”refresh” content=”0;
url=http://www.myaffiliatelink.com”>
You will need to replace the URL “myaffiliatelink.com” with your own
affiliate program link.
If you are in 5 different affiliate programs you will need to
set up 5 separate pages for each affiliate link.
Now you can use each redirect page link in your promotions instead of the
affiliate link.
When someone clicks on your redirect page link the following 2 things happen:
1. They get taken to your redirect page which is a blank page. This lasts a few
seconds.
2. The command in your header tag then forwards the visitor directly to the
affiliate site.
The best thing about redirect pages is they do not look like
affiliate links. They just look like normal pages. For those
people that DO have a problem buying through affiliate links, they are unaware
that the redirect page is actually an affiliate link.
Try using redirect pages for your affiliate links. I think
you’ll be pleasantly surprised by the results.
Resource Box
David McKenzie is the author of a new e-book titled “The Facts You Should Know
About Affiliate Programs”
Get a Free 5 Day Email Course
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_____________________________________________
BRISNEY INVESTMENTS PTY LTD (ACN 087 910 914)
21 Second Avenue, Coolum Beach, QLD, Australia
Postal: PO Box 657, Coolum Beach, QLD, Australia
Phone: 61 7 5446 1911 Fax: 61 7 5446 1933
Email: mailto:brisney@brisney.com
© Copyright 2003 Brisney Investments
Pty Ltd
All Rights Reserved World Wide
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